Free Downloadable Business Tools For Small Business Owners
To help you improve website visibility, understand your online presence, start a business with confidence or identify your next steps.
Choose the tool that's right for you.
Whether you're starting a new business or wondering why your existing website isn't bringing enquiries, these free tools will help you understand where you are now and what to do next.
These aren't generic business checklists, they are Free Guides based on the same process I use before designing every Squarespace Website or providing Visibility Support to Small Businesses.
DIY Website Visibility Check
Already have a website?
Your website might look lovely, but can people actually find it? Does Google understand it? Does it build trust when visitors arrive?
This free Website Visibility Check helps you review your online presence through fresh eyes and identify simple opportunities to improve your visibility.
You'll review
• Website clarity
• Google Business Profile
• Search visibility
• Reviews and trust signals
• Social media presence
Perfect for:
✓ Existing businesses
✓ Squarespace website owners
✓ Businesses wanting more enquiries
✓ Anyone wanting a second opinion
DIY New Business Online Foundations Check
Starting a business?
Before investing in a website, branding or marketing, make sure your foundations are right.
This practical workbook helps you think through the questions that will shape every future business decision
You'll review
• Your business message
• Your ideal customer
• Branding and positioning
• Contact methods
• Online visibility
• Website planning
Perfect for:
✓ New businesses
✓ Start-ups
✓ Side hustles
✓ Businesses still planning
Before Designing Your Logo
Need a Logo?
Before opening Canva or working with a designer, make sure you know what your logo actually needs to communicate.
This practical workbook helps you think through the questions that create a memorable, recognisable logo that works across your website, social media, Google and everywhere your business appears.
You'll explore
• Where your logo will be used
• What you want your logo to communicate
• Whether to use a business name, icon or both for your logo
• Designing a logo that works everywhere
• Creating a logo people will recognise and remember
Perfect for:
✓ New businesses
✓ DIY logo creators
✓ Businesses still planning
Don't skip the last page.
There's something included exclusively for people who complete the review.
I'm building a growing library of practical resources to help small business owners understand their online presence, improve website visibility, build stronger brands and make confident business decisions.
Bookmark this page and check back soon for New Free Business Tools.
